Digital Privacy in the Marketplace : (Record no. 878855)

001 - CONTROL NUMBER
control field EBL1920895
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
additional material characteristics m d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr -n---------
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150119s2015||||||| s|||||||||||eng|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781606498491
Terms of availability 100 (NL)
035 ## - SYSTEM CONTROL NUMBER
System control number (AU-PeEL)1920895
040 ## - CATALOGING SOURCE
Original cataloging agency AU-PeEL
Language of cataloging eng
Transcribing agency AU-PeEL
Modifying agency AU-PeEL
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.1265
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Milne, George.
245 10 - TITLE STATEMENT
Title Digital Privacy in the Marketplace :
Remainder of title Perspectives on the Information Exchange
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Business Expert Press,
Date of publication, distribution, etc 2015.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (200 p.)
490 0# - SERIES STATEMENT
Series statement eBooks on Demand
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Cover; Digital Privacy in the Marketplace: Perspectives on the Information Exchange; Dedication; Contents; Introduction; CHAPTER 1: The Information Environment and the Privacy Problem; CHAPTER 2: Why Privacy Is Needed; CHAPTER 3: Perspectives of Privacy: Technology History and Academic Theories; CHAPTER 4: Information Exchange and Privacy in the Marketplace; CHAPTER 5: Information Based Privacy Harms; CHAPTER 6: Forms of Protection; CHAPTER 7: The Future of Privacy; References; Index; Ad Page; Cover
520 ## - SUMMARY, ETC.
Summary, etc Digital Privacy in the Marketplace focuses on the data ex-changes between marketers and consumers, with special ttention to the privacy challenges that are brought about by new information technologies. The purpose of this book is to provide a background source to help the reader think more deeply about the impact of privacy issues on both consumers and marketers. It covers topics such as: why privacy is needed, the technological, historical and academic theories of privacy, how market exchange af-fects privacy, what are the privacy harms and protections available, and what is the likely futur
588 ## -
-- Description based upon print version of record.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing -- Management.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic planning.
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Print version:
Main entry heading Milne, George
Title Digital Privacy in the Marketplace : Perspectives on the Information Exchange
Place, publisher, and date of publication New York : Business Expert Press,c2015
International Standard Book Number 9781606498484
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://uttyler.eblib.com/patron/FullRecord.aspx?p=1920895">http://uttyler.eblib.com/patron/FullRecord.aspx?p=1920895</a>
Link text Click here to view this ebook.
901 ## - LOCAL DATA ELEMENT A, LDA (RLIN)
Platform EBL
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Electronic Book
Source of classification or shelving scheme
Holdings
Withdrawn status Lost item Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Uniform Resource Identifier Price effective from Koha item type
          UT Tyler Online UT Tyler Online Online 2015-01-30 HF5415.1265 EBL1920895 2015-01-30 http://uttyler.eblib.com/patron/FullRecord.aspx?p=1920895 2015-01-30 Electronic Book