Normal view MARC view ISBD view

The Timeless Principles of Successful Business Strategy : Corporate Sustainability as the New Driving Force.

By: Viardot, Eric.
Material type: TextTextSeries: eBooks on Demand.Management for Professionals: Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2017Copyright date: ©2017Edition: 2nd ed.Description: 1 online resource (119 pages).Content type: text Media type: computer Carrier type: online resourceISBN: 9783662544891.Subject(s): Industrial management-EnvironmenGenre/Form: Electronic books.Additional physical formats: Print version:: The Timeless Principles of Successful Business Strategy : Corporate Sustainability as the New Driving ForceDDC classification: 658.1 Online resources: Click here to view this ebook.
Contents:
Acknowledgment -- Contents -- 1: The Importance of Sustainability in Corporate Strategy -- 2: Why Are Corporate Ambition and Culture Vital for Sustainability? -- 2.1 An Agenda -- 2.2 A Compass in a Tornado -- 2.3 A Filter for Selecting Development Paths -- 2.4 A Unifying Cement -- 2.5 A Strategic Ambition Needs to be Completed with an Outstanding Corporate Culture -- 3: Treasuring Selected Customers: The Secret for Sustainability? -- 3.1 The Importance of Customers -- 3.2 The Principle of Deep and Constant Understanding -- 3.3 Needs and Wants -- 3.4 The Principle of Market Focalization -- 3.5 The Choice of Profitable Customers -- 3.6 Offering More Than the Benefit: The Total Value Equation -- 3.7 Benefit, the Central Core of Value for Customers -- 3.8 Nurturing Customers´ Loyalty -- 3.9 Communicate with the Customer -- 4: How Do Enduring Firms Outlive the Environment and the Competition? -- 4.1 Political and Legal Environment -- 4.2 Economic Environment -- 4.3 Socio-cultural Situation -- 4.4 Technological Environment -- 4.5 Ecological Constraints -- 4.6 The Ethical Imperative -- 4.7 The Principle of Permanent Monitoring -- 4.8 A Definition of Competition -- 4.9 Identification of Competitors -- 4.10 Competitive Asymmetry and Doppler Effect in Competitive Identification -- 4.11 How Do Sustainable Firms Outlive the Competition? -- 5: Why Sustainable Firms Have a Superior Management of Capabilities? -- 5.1 Resources -- 5.2 Skills -- 5.3 Identifying Capabilities -- 5.4 Utilization of Various Capabilities Available -- 5.5 The Main Principles of Resource Management: Threshold, Exclusivity, and Mass -- 5.6 Managing Skills -- 5.7 The Principle of Alignment -- 5.8 The Principle of Capabilities Rationing -- 5.9 The Principle of Valorization -- 5.10 The Principle of Constant Flexibility -- 5.11 The Principle of Singularity -- 5.12 Capabilities Development.
6: Selecting the Right Organization and Structure for Sustainability -- 6.1 Functional Structure -- 6.2 Divisional Structure -- 6.3 Holding Company Structure -- 6.4 Matrix Structure -- 6.5 The International Organization: A Non-issue -- 6.6 Multidisciplinary Teams -- 7: Learning from the Operational Practices of Sustainable Companies -- 7.1 Disciplined Autonomy in Decision Making -- 7.2 The Principle of Efficient Simplicity -- 7.3 Wise Outsourcing of Operations -- 7.4 Hierarchical Frugality -- 7.5 The Practice of Continuous Learning -- 7.6 Accountable Control System -- 8: Innovation: The Central Way to Achieve Corporate Sustainability -- 8.1 Different Categories of Technological Innovation -- 8.2 Different Types of Organizational Change -- 8.3 The Reasons Behind Technological Change -- 8.4 The Origin of Organizational Change -- 8.5 Preparing for Change -- 8.6 Necessary Changes: Degree and Interest -- 8.7 Change and Available Resources -- 8.8 Capabilities that Must Be Preserved -- 8.9 Timeframe for Change -- 8.10 Employees´ Motivation to Change -- 8.11 The Leaders´ Ability to Lead Change -- 8.12 The Credibility of Leaders -- 8.13 Support from External Consultants -- 9: Managing Change and Transformation for Corporate Sustainability -- 9.1 Implementation of Technological Changes -- 9.2 Development of Technical Innovation -- 9.3 Implementation of Organizational Changes -- 9.4 The Principle of Systematic Experimentation -- 9.5 Controlling the Operational Timetable -- 9.6 The Appropriate Maneuvering Style -- 9.7 A Clear, Appropriate, and Reassuring Communication -- 9.8 Political Agility -- 9.9 Tenacity in Fulfilling the Change -- 9.10 Responsibility -- 9.11 Change in Times of Crisis -- 10: Growth Strategy for Corporate Sustainability -- 10.1 The Causes of Growth -- 10.2 Increasing the Number of Clients -- 10.3 Increasing Attractiveness.
10.4 Exploiting an Excess of Resources -- 10.5 Achieving the Economies of Scale and Scope -- 10.6 Dealing with Risks Within the Environment -- 10.7 Responding to Shareholders´ and Managers´ Desires -- 10.8 The Routes to Growth -- 10.9 Specialization -- 10.10 Vertical Integration of Capabilities in Existing Businesses -- 10.11 Leveraging of Existing Capabilities Across New Businesses -- 10.12 Total Diversification -- 10.13 Diversification: The Case of Internationalization -- 10.14 External Growth -- 10.15 The Limits to Growth -- 11: The Value of Great Execution and Humility for Sustainability -- 11.1 Quality of Operations -- 11.2 From Success to Failure -- 11.3 Sustainable Companies Avoid Being Blinded by Present Triumphs -- 11.4 Accepting Decision Sharing -- 11.5 Organizing the Succession -- 12: Conclusion: Timeless Principles of Corporate Sustainability.
Summary: This book examines established firms that have endured for a century and more, presenting ten lessons that reveal the fundamentals of long-term corporate strategy. Countering short-term thinking, these are principles to be pondered and used case-by-case.
Tags from this library: No tags from this library for this title. Log in to add tags.
Item type Current location Call number URL Status Date due Barcode
Electronic Book UT Tyler Online
Online
HF4999.2-6182 (Browse shelf) http://ebookcentral.proquest.com/lib/uttyler/detail.action?docID=4851701 Available EBC4851701

Acknowledgment -- Contents -- 1: The Importance of Sustainability in Corporate Strategy -- 2: Why Are Corporate Ambition and Culture Vital for Sustainability? -- 2.1 An Agenda -- 2.2 A Compass in a Tornado -- 2.3 A Filter for Selecting Development Paths -- 2.4 A Unifying Cement -- 2.5 A Strategic Ambition Needs to be Completed with an Outstanding Corporate Culture -- 3: Treasuring Selected Customers: The Secret for Sustainability? -- 3.1 The Importance of Customers -- 3.2 The Principle of Deep and Constant Understanding -- 3.3 Needs and Wants -- 3.4 The Principle of Market Focalization -- 3.5 The Choice of Profitable Customers -- 3.6 Offering More Than the Benefit: The Total Value Equation -- 3.7 Benefit, the Central Core of Value for Customers -- 3.8 Nurturing Customers´ Loyalty -- 3.9 Communicate with the Customer -- 4: How Do Enduring Firms Outlive the Environment and the Competition? -- 4.1 Political and Legal Environment -- 4.2 Economic Environment -- 4.3 Socio-cultural Situation -- 4.4 Technological Environment -- 4.5 Ecological Constraints -- 4.6 The Ethical Imperative -- 4.7 The Principle of Permanent Monitoring -- 4.8 A Definition of Competition -- 4.9 Identification of Competitors -- 4.10 Competitive Asymmetry and Doppler Effect in Competitive Identification -- 4.11 How Do Sustainable Firms Outlive the Competition? -- 5: Why Sustainable Firms Have a Superior Management of Capabilities? -- 5.1 Resources -- 5.2 Skills -- 5.3 Identifying Capabilities -- 5.4 Utilization of Various Capabilities Available -- 5.5 The Main Principles of Resource Management: Threshold, Exclusivity, and Mass -- 5.6 Managing Skills -- 5.7 The Principle of Alignment -- 5.8 The Principle of Capabilities Rationing -- 5.9 The Principle of Valorization -- 5.10 The Principle of Constant Flexibility -- 5.11 The Principle of Singularity -- 5.12 Capabilities Development.

6: Selecting the Right Organization and Structure for Sustainability -- 6.1 Functional Structure -- 6.2 Divisional Structure -- 6.3 Holding Company Structure -- 6.4 Matrix Structure -- 6.5 The International Organization: A Non-issue -- 6.6 Multidisciplinary Teams -- 7: Learning from the Operational Practices of Sustainable Companies -- 7.1 Disciplined Autonomy in Decision Making -- 7.2 The Principle of Efficient Simplicity -- 7.3 Wise Outsourcing of Operations -- 7.4 Hierarchical Frugality -- 7.5 The Practice of Continuous Learning -- 7.6 Accountable Control System -- 8: Innovation: The Central Way to Achieve Corporate Sustainability -- 8.1 Different Categories of Technological Innovation -- 8.2 Different Types of Organizational Change -- 8.3 The Reasons Behind Technological Change -- 8.4 The Origin of Organizational Change -- 8.5 Preparing for Change -- 8.6 Necessary Changes: Degree and Interest -- 8.7 Change and Available Resources -- 8.8 Capabilities that Must Be Preserved -- 8.9 Timeframe for Change -- 8.10 Employees´ Motivation to Change -- 8.11 The Leaders´ Ability to Lead Change -- 8.12 The Credibility of Leaders -- 8.13 Support from External Consultants -- 9: Managing Change and Transformation for Corporate Sustainability -- 9.1 Implementation of Technological Changes -- 9.2 Development of Technical Innovation -- 9.3 Implementation of Organizational Changes -- 9.4 The Principle of Systematic Experimentation -- 9.5 Controlling the Operational Timetable -- 9.6 The Appropriate Maneuvering Style -- 9.7 A Clear, Appropriate, and Reassuring Communication -- 9.8 Political Agility -- 9.9 Tenacity in Fulfilling the Change -- 9.10 Responsibility -- 9.11 Change in Times of Crisis -- 10: Growth Strategy for Corporate Sustainability -- 10.1 The Causes of Growth -- 10.2 Increasing the Number of Clients -- 10.3 Increasing Attractiveness.

10.4 Exploiting an Excess of Resources -- 10.5 Achieving the Economies of Scale and Scope -- 10.6 Dealing with Risks Within the Environment -- 10.7 Responding to Shareholders´ and Managers´ Desires -- 10.8 The Routes to Growth -- 10.9 Specialization -- 10.10 Vertical Integration of Capabilities in Existing Businesses -- 10.11 Leveraging of Existing Capabilities Across New Businesses -- 10.12 Total Diversification -- 10.13 Diversification: The Case of Internationalization -- 10.14 External Growth -- 10.15 The Limits to Growth -- 11: The Value of Great Execution and Humility for Sustainability -- 11.1 Quality of Operations -- 11.2 From Success to Failure -- 11.3 Sustainable Companies Avoid Being Blinded by Present Triumphs -- 11.4 Accepting Decision Sharing -- 11.5 Organizing the Succession -- 12: Conclusion: Timeless Principles of Corporate Sustainability.

This book examines established firms that have endured for a century and more, presenting ten lessons that reveal the fundamentals of long-term corporate strategy. Countering short-term thinking, these are principles to be pondered and used case-by-case.

Description based on publisher supplied metadata and other sources.

There are no comments for this item.

Log in to your account to post a comment.