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The Role of Corporate Sustainability in Asian Development : A Case Study Handbook in the Automotive and ICT Industries.

By: Lenssen, Gilbert.
Contributor(s): Rhee, Jay Hyuk | Martinez, Fabien.
Material type: TextTextSeries: eBooks on Demand.Advances in Business Ethics Research: Publisher: Cham : Springer International Publishing, 2017Copyright date: ©2017Description: 1 online resource (168 pages).Content type: text Media type: computer Carrier type: online resourceISBN: 9783319451602.Subject(s): Business ethicsGenre/Form: Electronic books.Additional physical formats: Print version:: The Role of Corporate Sustainability in Asian Development : A Case Study Handbook in the Automotive and ICT IndustriesDDC classification: 174.4 Online resources: Click here to view this ebook.
Contents:
Preface -- Contents -- Chapter 1: Toward Inclusive Economic, Social and Environmental Progress in Asia: An Introduction -- The Economic Development and Sustainability Nexus in Asia -- Perspectives on Sustainability in Asian Business: Toward a Distinctively 'More' Integrative Approach -- Book Overview - Seven Illustrative Company Cases -- References -- Chapter 2: Catalyzing Social Innovation - How Intel Helped to Create a Vibrant Social Ecosystem in China -- Origins of Intel's Approach to CSR in China -- Evolutionary Learning: Intel's Journey to CSR 3.0 -- Catalyzing Social Innovation Through CSR 3.0 -- The Intel Teach Program -- Innovation Initiative for Nonprofits -- Helping China's Medical Sector -- Contribution to Low Carbon Management -- Improving Care for the Elderly -- The Value of CSR 3.0 to Intel -- CSR 3.0: Implications for Practitioners in China Today -- Five Steps to Launch a CSR 3.0 Strategy -- Concluding Thoughts -- References -- Chapter 3: Lenovo's Venture Philanthropy: Evaluating and Planning -- Introduction -- Empirical Study: CSR, China and Lenovo -- CSR in the PC Industry -- CSR in China -- Lenovo's Corporate Development -- Lenovo's Internal Context -- Background to Lenovo's VPP Initiative -- Design and Implementation of Lenovo's VPP -- Discussion -- References -- Chapter 4: From Corporate Social Responsibility to Disruptive Innovation: Samsung's Green Memory Initiative -- Section 1: Setting the Stage -- Corporate Social Responsibility (CSR) and Its Increasing Relevance -- The Unique Case of Electronics Industry -- CSR at Samsung Electronics - Green Management Initiative -- Section 2: Samsung's Green Memory -- Green Management Vision and Framework -- Eco-Product Development -- Green Memory as an Outcome of the Green Management Initiative -- Section 3: Towards a Disruptive Green Innovation -- Disruptive Green Innovation.
Data Storage Market -- The Case for Green Memory Solutions -- Will Green Memory Disrupt the Data Storage Market ? -- Challenges Ahead for Samsung Electronics -- Conclusion -- References -- Referenced Public Articles and Report -- Chapter 5: ZTE (CN) Case - Eliminating Digital Chasm -- Introduction -- Background of the Company -- Ideas of 'Tomorrow Never Waits' -- Ethiopia Communications Enhancement -- "ZTE iCity" Smart City Solution -- ZTE Smart Education Solutions -- ZTE Smart Healthcare Solutions -- Committed to Customers -- Health and Safety of Products -- Looking Forward -- References -- Chapter 6: BMW i Story: Revolutionizing Sustainable Mobility in Korea -- Introduction -- Electric Vehicles (EVs) -- Sustainability in BMW -- Technological Advancement -- Carbon Fiber Reinforced Plastic (CFRP) -- Optional Range-Extending Gas Engine -- Renewable, Recycled, and Sustainable Materials -- E-Mobility -- Comparison on E-Mobility Between Nations -- Value Chain in E-Mobility -- Future of E-Mobility -- Automobile Industry in Korea -- Production and Sales Review -- Environmental Requirements -- Emission Regulations -- Fuel-Efficiency -- Recycling -- BMW Group Korea -- BMW Group Korea's Sustainable Management Efforts -- BMW Electric Cars in Korea -- BMW Korea Future Fund -- Junior Campus on the Road Across the Nation for Science & Creativity Education -- Talent Share and Mentoring Project for Adolescents Aspiring to Become Engineers -- From Idea to Start-up: Support Undergraduates' Brilliant Ideas -- Hope & Share School: A School Where Everyone's Happy -- Green Future Camp -Cultivation of Environmentally-­Conscious Future Talents -- BMW Korea Donates Vehicles for Research Purposes -- 'E-Mobility: Paradigm Shift and Development Plan' - Joint Conference on E-Mobility with the Ministry of Environment -- Implications on Sustainability in the Context of Asia.
Conclusion -- References -- Chapter 7: Hyundai Motor Company Case - Fostering Social Enterprises -- Backgrounds and Examples of the CSR Trend -- CSR Trend in Auto Industry -- Social Activities of German Car Manufacturers -- Automobile Industry in Korea - Comparing with German Automobile Industry -- Social Demands of Social Enterprise in Korea -- Hyundai Motor Company in the Korean Automobile Industry -- Hyundai Motor Company (HMC) -- History -- Global Sales -- Geographical Operations -- HMC and CSR -- CSR Philosophy -- CSR Structure -- Research Method -- Global Conference on Corporate Social Responsibility (CSR) and Globalization -- Global Conference on the Role of Corporate Sustainability in Asia's Development -- Constant Interviews with Extensive Research -- HMC Corporate Reports, Website and Media Coverage -- HMC and Social Enterprises -- Fostering Representative Social Enterprises -- Easy Life -- Easy Move -- HMC and Youth Social Enterprises -- Eocho Creative Hub -- Motivation -- Main Contents -- Cooperation Model -- Key Success Factors -- H-OnDream Audition -- Motivation -- Main Contents -- Cooperation Model -- Key Success Factor -- Moving Forward: H-Jump School -- Program Structure -- Key Success Factors -- Overall Summary and Evaluation -- Performance -- Results -- Exemplary Cases -- Outlook on Future Challenges -- Future Plan -- H-Village Project -- About 'Chang-shin Dong' -- Key Points -- Programs -- Furniture in the Streets -- 12 Columns -- Village Space Network -- Culture and Art Internship for Youth in Chang-shin Dong -- Sound Scenes -- Travel of Leftovers -- Production of Archive Videos and Books -- References -- Chapter 8: Mahindra & Mahindra - Mainstreaming Sustainability Through Knowledge Building -- Case Overview -- Introduction -- Chapter Outline -- Knowledge Management and Sustainability.
Knowledge Building, Knowledge Management and Sustainability in India's Automotive Industry -- Sustainability -- Mahindra & Mahindra -- Background -- Organization and Governance Structure -- The Mahindra Approach to Sustainability -- Assessing Internal Strengths, Challenges and Stakeholder Expectations -- Strengths -- Challenges -- Stakeholder Expectations -- Defining the Approach -- Organizing for Sustainability -- Raising Awareness -- Creating Management Buy-in -- The Mahindra Sustainability Road Map -- Achievements and Outcomes to Date -- External Collaborations and Partnerships -- Conclusion -- References.
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Item type Current location Call number URL Status Date due Barcode
Electronic Book UT Tyler Online
Online
GE1-350 (Browse shelf) http://ebookcentral.proquest.com/lib/uttyler/detail.action?docID=4857597 Available EBC4857597

Preface -- Contents -- Chapter 1: Toward Inclusive Economic, Social and Environmental Progress in Asia: An Introduction -- The Economic Development and Sustainability Nexus in Asia -- Perspectives on Sustainability in Asian Business: Toward a Distinctively 'More' Integrative Approach -- Book Overview - Seven Illustrative Company Cases -- References -- Chapter 2: Catalyzing Social Innovation - How Intel Helped to Create a Vibrant Social Ecosystem in China -- Origins of Intel's Approach to CSR in China -- Evolutionary Learning: Intel's Journey to CSR 3.0 -- Catalyzing Social Innovation Through CSR 3.0 -- The Intel Teach Program -- Innovation Initiative for Nonprofits -- Helping China's Medical Sector -- Contribution to Low Carbon Management -- Improving Care for the Elderly -- The Value of CSR 3.0 to Intel -- CSR 3.0: Implications for Practitioners in China Today -- Five Steps to Launch a CSR 3.0 Strategy -- Concluding Thoughts -- References -- Chapter 3: Lenovo's Venture Philanthropy: Evaluating and Planning -- Introduction -- Empirical Study: CSR, China and Lenovo -- CSR in the PC Industry -- CSR in China -- Lenovo's Corporate Development -- Lenovo's Internal Context -- Background to Lenovo's VPP Initiative -- Design and Implementation of Lenovo's VPP -- Discussion -- References -- Chapter 4: From Corporate Social Responsibility to Disruptive Innovation: Samsung's Green Memory Initiative -- Section 1: Setting the Stage -- Corporate Social Responsibility (CSR) and Its Increasing Relevance -- The Unique Case of Electronics Industry -- CSR at Samsung Electronics - Green Management Initiative -- Section 2: Samsung's Green Memory -- Green Management Vision and Framework -- Eco-Product Development -- Green Memory as an Outcome of the Green Management Initiative -- Section 3: Towards a Disruptive Green Innovation -- Disruptive Green Innovation.

Data Storage Market -- The Case for Green Memory Solutions -- Will Green Memory Disrupt the Data Storage Market ? -- Challenges Ahead for Samsung Electronics -- Conclusion -- References -- Referenced Public Articles and Report -- Chapter 5: ZTE (CN) Case - Eliminating Digital Chasm -- Introduction -- Background of the Company -- Ideas of 'Tomorrow Never Waits' -- Ethiopia Communications Enhancement -- "ZTE iCity" Smart City Solution -- ZTE Smart Education Solutions -- ZTE Smart Healthcare Solutions -- Committed to Customers -- Health and Safety of Products -- Looking Forward -- References -- Chapter 6: BMW i Story: Revolutionizing Sustainable Mobility in Korea -- Introduction -- Electric Vehicles (EVs) -- Sustainability in BMW -- Technological Advancement -- Carbon Fiber Reinforced Plastic (CFRP) -- Optional Range-Extending Gas Engine -- Renewable, Recycled, and Sustainable Materials -- E-Mobility -- Comparison on E-Mobility Between Nations -- Value Chain in E-Mobility -- Future of E-Mobility -- Automobile Industry in Korea -- Production and Sales Review -- Environmental Requirements -- Emission Regulations -- Fuel-Efficiency -- Recycling -- BMW Group Korea -- BMW Group Korea's Sustainable Management Efforts -- BMW Electric Cars in Korea -- BMW Korea Future Fund -- Junior Campus on the Road Across the Nation for Science & Creativity Education -- Talent Share and Mentoring Project for Adolescents Aspiring to Become Engineers -- From Idea to Start-up: Support Undergraduates' Brilliant Ideas -- Hope & Share School: A School Where Everyone's Happy -- Green Future Camp -Cultivation of Environmentally-­Conscious Future Talents -- BMW Korea Donates Vehicles for Research Purposes -- 'E-Mobility: Paradigm Shift and Development Plan' - Joint Conference on E-Mobility with the Ministry of Environment -- Implications on Sustainability in the Context of Asia.

Conclusion -- References -- Chapter 7: Hyundai Motor Company Case - Fostering Social Enterprises -- Backgrounds and Examples of the CSR Trend -- CSR Trend in Auto Industry -- Social Activities of German Car Manufacturers -- Automobile Industry in Korea - Comparing with German Automobile Industry -- Social Demands of Social Enterprise in Korea -- Hyundai Motor Company in the Korean Automobile Industry -- Hyundai Motor Company (HMC) -- History -- Global Sales -- Geographical Operations -- HMC and CSR -- CSR Philosophy -- CSR Structure -- Research Method -- Global Conference on Corporate Social Responsibility (CSR) and Globalization -- Global Conference on the Role of Corporate Sustainability in Asia's Development -- Constant Interviews with Extensive Research -- HMC Corporate Reports, Website and Media Coverage -- HMC and Social Enterprises -- Fostering Representative Social Enterprises -- Easy Life -- Easy Move -- HMC and Youth Social Enterprises -- Eocho Creative Hub -- Motivation -- Main Contents -- Cooperation Model -- Key Success Factors -- H-OnDream Audition -- Motivation -- Main Contents -- Cooperation Model -- Key Success Factor -- Moving Forward: H-Jump School -- Program Structure -- Key Success Factors -- Overall Summary and Evaluation -- Performance -- Results -- Exemplary Cases -- Outlook on Future Challenges -- Future Plan -- H-Village Project -- About 'Chang-shin Dong' -- Key Points -- Programs -- Furniture in the Streets -- 12 Columns -- Village Space Network -- Culture and Art Internship for Youth in Chang-shin Dong -- Sound Scenes -- Travel of Leftovers -- Production of Archive Videos and Books -- References -- Chapter 8: Mahindra & Mahindra - Mainstreaming Sustainability Through Knowledge Building -- Case Overview -- Introduction -- Chapter Outline -- Knowledge Management and Sustainability.

Knowledge Building, Knowledge Management and Sustainability in India's Automotive Industry -- Sustainability -- Mahindra & Mahindra -- Background -- Organization and Governance Structure -- The Mahindra Approach to Sustainability -- Assessing Internal Strengths, Challenges and Stakeholder Expectations -- Strengths -- Challenges -- Stakeholder Expectations -- Defining the Approach -- Organizing for Sustainability -- Raising Awareness -- Creating Management Buy-in -- The Mahindra Sustainability Road Map -- Achievements and Outcomes to Date -- External Collaborations and Partnerships -- Conclusion -- References.

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