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Women's magazines, 1940-1960 : gender roles and the popular press / edited with an introduction by Nancy A. Walker.

Contributor(s): Walker, Nancy A, 1942-.
Material type: materialTypeLabelBookSeries: Bedford series in history and culture: Publisher: Boston : Bedford/St. Martin's, ©1998Description: xii, 274 pages : illustrations ; 22 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0312163827; 9780312163822; 0312102011; 9780312102012.Subject(s): 1900-1999 | Women -- United States -- History -- 20th century -- Sources | Sex role -- United States -- History -- 20th century -- Sources | Women's periodicals, American | Sex role | Women | Women's periodicals, American | Vrouwenbladen | Sekserol | Vrouwen | United StatesGenre/Form: History. | Sources.DDC classification: 051 Other classification: 71.33
Contents:
Introduction : women's magazines and women's roles. The role of the women's magazine ; Women and society -- The documents. World War II ; Women and the workplace ; Marriage and motherhood ; Homemaking ; Fashion and beauty ; Critiques of the women's magazines, 1946-1960.
Action note: This title retained by Wesleyan University Library on behalf of the Eastern Academic Scholars Trust (EAST) print archiveSummary: Contains selections from mass-circulation magazines for women published between 1940 and 1960, which provides a resource for understanding the ways in which the popular press perceived and attempted to influence the goals, values, and behavior of women.
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Item type Current location Call number Status Date due Barcode
Book University of Texas At Tyler
Stacks - 3rd Floor
HQ1420 .W66 1998 (Browse shelf) Available 0000002323855

Includes bibliographical references (pages 263-266) and index.

Introduction : women's magazines and women's roles. The role of the women's magazine ; Women and society -- The documents. World War II ; Women and the workplace ; Marriage and motherhood ; Homemaking ; Fashion and beauty ; Critiques of the women's magazines, 1946-1960.

Contains selections from mass-circulation magazines for women published between 1940 and 1960, which provides a resource for understanding the ways in which the popular press perceived and attempted to influence the goals, values, and behavior of women.

committed to retain 20160630 20310630 EAST CtW This title retained by Wesleyan University Library on behalf of the Eastern Academic Scholars Trust (EAST) print archive

http://eastlibraries.org/retained-materials

Reviews provided by Syndetics

CHOICE Review

Covering a wide range of topics related to women, the 54 essays in this collection offer a fascinating exploration of gender roles in a period of great social upheaval. Gathered from a variety of popular women's magazines from the period--including Ladies' Home Journal, Good Housekeeping, Redbook, and McCall's--the pieces provide a thought-provoking examination of how middle-class women were expected to look, dress, and behave. Walker (Vanderbilt Univ.) does an excellent job of bringing together original source materials that students are unlikely to read in their original versions. Arranged thematically to cover such issues as homemaking, work, and motherhood, the collected essays would fit neatly into the curriculum of a history or women's studies course and will also attract a broad audience of scholars interested in studying women's changing roles and their depiction in the popular media. Undoubtedly, Walker's work will encourage readers to examine in greater depth the period's periodicals. This volume belongs in all academic libraries. S. A. Inness; Miami University

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