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Crisis in higher education : a plan to save small liberal arts colleges in America / Jeffrey R. Docking, Carman C. Curton.

By: Docking, Jeffrey R [author.].
Contributor(s): Curton, Carman C [author.].
Material type: TextTextSeries: JSTOR eBooks.Transformations in higher education: Publisher: East Lansing, Michigan : Michigan State University Press, [2015]Copyright date: ©2015Description: 1 online resource (xvii, 141 pages) : illustrations.Content type: text Media type: computer Carrier type: online resourceISBN: 9781609174408; 1609174402.Subject(s): Small colleges -- United States | Private universities and colleges -- United StatesGenre/Form: Electronic books.Additional physical formats: Print version:: Crisis in higher education : a plan to save small liberal arts colleges in America.DDC classification: 378.1/542/0973 Online resources: Click here to view this ebook.
Contents:
""Contents""; ""Foreword by James E. Bultman""; ""Acknowledgments""; ""Chapter 1. Why Higher Education Needs This Book""; ""Chapter 2. A Typical Small Private Baccalaureate Institution""; ""Chapter 3. Growing Enrollment""; ""Chapter 4. Getting Started""; ""Chapter 5. Implementing the Admissions Growth Plan""; ""Chapter 6. Using Admissions Growth Income to Support Your Institution�s Mission""; ""Chapter 7. Admissions Growth Generates Its Own Momentum""; ""Chapter 8. Why Haven�t Other Colleges Tried This Before?""; ""Chapter 9. Who Will Implement Admissions Growth Successfully?""
""Afterword by Mike Rogers""""Appendix 1. Keeping College within Reach: Improving Access and Affordability through Innovative Partnerships""; ""Appendix 2. Memorandum: Economic Scope Analysis for Adrian College""; ""References""
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Item type Current location Call number URL Status Date due Barcode
Electronic Book UT Tyler Online
Online
LB2328.32.U6 D63 2015 (Browse shelf) https://ezproxy.uttyler.edu/login?url=http://www.jstor.org/stable/10.14321/j.ctt13x0pfz Available ocn899008408

Includes bibliographical references.

Print version record.

""Contents""; ""Foreword by James E. Bultman""; ""Acknowledgments""; ""Chapter 1. Why Higher Education Needs This Book""; ""Chapter 2. A Typical Small Private Baccalaureate Institution""; ""Chapter 3. Growing Enrollment""; ""Chapter 4. Getting Started""; ""Chapter 5. Implementing the Admissions Growth Plan""; ""Chapter 6. Using Admissions Growth Income to Support Your Institution�s Mission""; ""Chapter 7. Admissions Growth Generates Its Own Momentum""; ""Chapter 8. Why Haven�t Other Colleges Tried This Before?""; ""Chapter 9. Who Will Implement Admissions Growth Successfully?""

""Afterword by Mike Rogers""""Appendix 1. Keeping College within Reach: Improving Access and Affordability through Innovative Partnerships""; ""Appendix 2. Memorandum: Economic Scope Analysis for Adrian College""; ""References""

Reviews provided by Syndetics

CHOICE Review

In this book, Docking (president, Adrian College) outlines a six-pronged strategy he used to solve his college's financial woes: set goals, build and upgrade facilities, fund teams and activities and give coaches and faculty recruiting goals, focus on return on investment by holding recruiters accountable, redirect new income to academic facilities and programs, and continue to build and utilize momentum for further growth. The book makes several valid points that may help other small liberal arts colleges in the US currently in financial trouble. Among them: the primary source of revenue for liberal arts colleges is tuition revenue, so the most logical way to increase revenue is to increase enrollment. On the other hand, cost cutting is an unlikely solution--most liberal arts colleges have already reduced costs, and cutting costs can degrade quality, which makes an institution less attractive to potential students. The author's formula worked exceedingly well for Adrian College, but it is not a panacea. Docking claims that enrollment growth comes entirely at the expense of public universities, but this is unlikely to be true; most students who are attracted to small liberal arts colleges end up applying mostly to small liberal arts colleges. Summing Up: Recommended. Professionals and practitioners. --Brian P McCall, University of Michigan

Author notes provided by Syndetics

Jeffrey R. Docking is President of Adrian College. Docking holds a PhD in Ethics from Boston University and has done considerable work in Martin Luther King Jr. studies and racism.<br> <br> Carman C. Curton earned a PhD from the University of Denver and specializes in microfiction as well as in representations of culture in contemporary American literature.

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