TY - BOOK AU - Wiley,James TI - The banana: empires, trade wars, and globalization T2 - JSTOR eBooks SN - 9780803216372 AV - HD9259.B2 W52 2008 U1 - 338.1/74772 22 PY - 2008/// CY - Lincoln PB - University of Nebraska Press KW - Banana trade KW - Latin America KW - Caribbean Area N1 - Includes bibliographical references (pages 255-267) and index; The creation of the banana empire, 1900-1930 -- The empire challenged, 1930-74 -- The end of splendid isolation, 1974-93 -- Peasant farmer societies : commonwealth Caribbean bananas -- Belize, Suriname, and the French West Indies : on the margins of the Caribbean -- The single European market and the Western Hemisphere's Banana industries -- Neocolonialism encounters the free trade imperative -- The World Trade Organization and the banana trade -- The U.S.-EU banana war heats up -- Pursuit of an elusive goal -- Implications for the future N2 - The Banana demystifies the banana trade and its path toward globalization. It reviews interregional relationships in the industry and the changing institutional framework governing global trade and assesses the roles of such major players as the European Union and the World Trade Organization. It also analyzes the forces driving today's economy, such as the competitiveness imperative, diversification processes, and niche market strategies. Its final chapter suggests how the outcome of the recent banana war will affect bananas and trade in other commodities sectors as well UR - https://ezproxy.uttyler.edu/login?url=http://www.jstor.org/stable/10.2307/j.ctt1dgn554 ER -