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1. Creating value with big data analytics : making smarter marketing decisions / Peter C. Verhoef, Edwin Kooge and Natasha Walk.

by Verhoef, Peter C [author.] | Kooge, Edwin | Walk, Natasha.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Abingdon, Oxon ; New York, NY : Routledge, Taylor & Francis Group, 2016Copyright date: ©2015Availability: Items available for loan: University of Texas At Tyler (1). Location(s): Stacks - 3rd Floor HF5415.32 .V475 2016.
2. Data Crush : How the Information Tidal Wave Is Driving New Business Opportunities

by Surdak, Christopher.

Material type: Text Text; Format: electronic available online remote Publisher: New York : AMACOM, 2014Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HD30.2.
3. Practical Guide to Data Mining for Business and Industry.

by Ahlemeyer-Stubbe, Andrea | Coleman, Shirley.

Material type: Text Text; Format: electronic available online remote Publisher: Somerset : Wiley, 2014Online access: Click here to view this ebook. Availability: No items available
4. A Practical Guide to Data Mining for Business and Industry.

by Ahlemeyer-Stubbe, Andrea | Coleman, Shirley.

Material type: Text Text; Format: electronic available online remote Publisher: Somerset : Wiley, 2014Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5415.125 A354 2014.
5. Revolution in Marketing : Proceedings of the 2006 Academy of Marketing Science (AMS) Annual Conference

by Spotts, Harlan E.

Material type: Text Text; Format: electronic available online remote Publisher: Cham : Springer International Publishing, 2014Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5415.13 -- .A23 2015eb.
6. Revolution in Marketing - Market Driving Changes : Proceedings of the 2006 Academy of Marketing Science (AMS) Annual Conference.

by Spotts, Harlan E.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Cham : Springer, 2014Copyright date: ©2015Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HD28-70HF5410-5417.5.
7. Microsoft Dynamics CRM API Development for Online and On-Premise Environments : Covering On-Premise and Online Solutions

by Beckner, Mark | Arisawa, Triston.

Material type: Text Text; Format: electronic available online remote Publisher: Dordrecht : Springer, 2013Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5415.5.
8. Big Data Marketing : Engage Your Customers More Effectively and Drive Value

by Arthur, Lisa.

Material type: Text Text; Format: electronic available online remote Publisher: Hoboken : Wiley, 2013Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5415.13 .A78 2014.
9. Marketing Database Analytics : Transforming Data for Competitive Advantage.

by Banasiewicz, Andrew D.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Florence : Taylor and Francis, 2013Copyright date: ©2013Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5415.125 -- .B347 2013.
10. In Data We Trust : How Customer Data is Revolutionising Our Economy

by Luck, Lars | Bloching, Bjorn | Ramge, Thomas | Tobler, Stefan.

Material type: Text Text; Format: electronic available online remote Publisher: London : Bloomsbury Publishing, 2012Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5415.2 .B384 2012.
11. Marketing Research with SAS Enterprise Guide.

by Charry, Karine, Professor | Demoulin, Nathalie, Professor | Coussement, Kristof, Professor.

Material type: Text Text; Format: electronic available online remote Publisher: Farnham : Ashgate Publishing Ltd, 2012Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5415.2 -- .C645 2011eb.
12. Customer satisfaction evaluation : methods for measuring and implementing service quality / Evangelos Grigoroudis, Yannis Siskos.

by Grigoroudis, Evangelos | Siskos, Yannis.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : Springer, c2010Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5415.335 .G75 2010a.
13. Collaborative promotions : optimizing retail supply chains with upstream informaton sharing / Daniela Wiehenbrauk.

by Wiehenbrauk, Daniela.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Berlin ; Heidelberg : Springer-Verlag, c2010Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5415.13 .W54 2010.
14. Effective Sales Force Automation and Customer Relationship Management : A Focus on Selection and Implementation

by Agnihotri, Raj.

Edition: 1Material type: Text Text; Format: electronic available online remote Publisher: New York : Business Expert Press, 2010Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5438.35 .A353 2010.