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1. World Wide Web Marketing : Integrating the Web into Your Marketing Strategy

by Sterne, Jim.

Edition: 3rd ed.Material type: Text Text; Format: electronic available online remote Publisher: Hoboken : Wiley, 2035Online access: Click here to view this ebook. Availability: Items available for loan: UT Tyler Online (1). Location(s): Online HF5415.I265.S742 2001eb.
2. Social media metrics : how to measure and optimize your marketing investment / Jim Sterne.

by Sterne, Jim, 1955-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley, c2010Availability: Items available for loan: University of Texas At Tyler (1). Location(s): Stacks - 3rd Floor HF5415.1265 .S7419 2010 .