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050		4	_aGN448 _b.E84 2020
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082	0	0	_a305.8 _223
049			_aTEXA
090			_aGN448 _b.E84 2020
245	0	0	_aEthnicity, commodity, in/corporation / _cedited by George Paul Meiu, Jean Comaroff, and John L. Comaroff.
264		1	_aBloomington, Indiana : _bIndiana University Press, _c[2020]
300			_a1 online resource (x, 266 pages)
336			_atext _btxt _2rdacontent
337			_acomputer _bn _2rdamedia
338			_aonline resource _bnc _2rdacarrier
490	0		_aJSTOR eBooks
490	1		_aFraming the global book series
504			_aIncludes bibliographical references and index.
520			_a"In the economics of everyday life, even ethnicity has become a potential resource to be tapped, generating new sources of profit and power, new ways of being social, and new visions of the future. Throughout Africa, ethnic corporations have been repurposed to do business in mining or tourism; in the USA, Native American groupings have expanded their involvement in gaming, design, and other industries; and all over the world, the commodification of culture has sown itself deeply into the domains of everything from medicine to fashion. Ethnic groups increasingly seek empowerment by formally incorporating themselves, by deploying their sovereign status for material ends, and by copyrighting their cultural practices as intellectual property. Building on ethnographic case studies from Kenya, Nepal, Peru, Russia, and many other countries, this collection poses the question: Does the turn to the incorporation and commodification of ethnicity really herald a new historical moment in the global politics of identity?"-- _cProvided by publisher.
588			_aDescription based on online resource; title from digital title page (viewed on June 19, 2020).
505	0		_aCover -- Title Page -- Copyright -- Contents -- Editorial Note -- Introduction: Ethnicity, Inc., Revisited / George Paul Meiu, Jean Comaroff, and John L. Comaroff -- 1. On Branding, Belonging, and the Violence of a Phallic Imaginary: The Maasai Warrior in Kenyan Tourism / George Paul Meiu -- 2. The Scarce and the Sacred: Managing Afterlives and Branding the Derivative in Post-Soviet Buddhism (Inc.) / Tatiana Chudakova -- 3. Ethnicity as Potential: Abundance, Competition, and the Limits of Development in Andean Peru's Colca Valley / Eric Hirsch
505	8		_a4. Warriors, Incorporated: The Militarization of Fijian Identity in the Era of Neoliberal Warfare / Simon May -- 5. Story, Brand, or Share? Bafokeng, Inc., and the 2010 FIFA World Cup / Susan E. Cook -- 6. The Hunter Hype: Producing "Local Culture" as Particularity in Mali / Dorothea E. Schulz -- 7. The Affective Potentialities and Politics of Ethnicity, Inc. in Restructuring Nepal: Social Science, Sovereignty, and Signification / Sara Shneiderman -- 8. Cultural Commodification in Global Contexts: Australian Indigeneity, Inequality, and Militarization in theTwenty-First Century / Eve Darian-Smith
505	8		_aList of Contributors -- Index
650		0	_aEconomic anthropology _vCross-cultural studies.
650		0	_aEthnicity _xMarketing _vCross-cultural studies.
650		0	_aEntrepreneurship _vCross-cultural studies.
650		0	_aCommodification _vCross-cultural studies.
700	1		_aMeiu, George Paul, _eeditor.
700	1		_aComaroff, Jean, _eeditor.
700	1		_aComaroff, John L., _d1945- _eeditor.
776	0	8	_iPrint version: _tEthnicity, commodity, in/corporation _dBloomington, Indiana : Indiana University Press, [2020] _z9780253047922 _w(DLC) 2020013589
830		0	_aFraming the global book series.
856	4	0	_uhttps://ezproxy.uttyler.edu/login?url=https://www.jstor.org/stable/10.2307/j.ctv12sdz39 _yClick here to view this ebook.
901			_aJSTOR DDA
942			_cEBOOK _2lcc
994			_a92 _bTEX
999			_c1083929 _d1088354