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006 m o d
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008 160726s2016 ksu ob 001 0 eng d
040 _aP@U
019 _a960090314
020 _a9780700623068
020 _a070062306X
020 _z070062306X
020 _z9780700623051
020 _z0700623051
035 _a(OCoLC)960036397
037 _a22573/ctt1gf6w7t
043 _an-us---
050 4 _aHV8144.F43
_bC423 2016
072 7 _aHIS036060
072 7 _aBUS052000
072 7 _aPOL014000
082 0 4 _a363.250973/0904
084 _aHIS036060
049 _aTEXA
090 _aHV8144.F43
_bC423 2016
100 1 _aCecil, Matthew,
245 1 0 _aBranding Hoover's FBI :
_bhow the boss's PR men sold the bureau to America /
_cMatthew Cecil.
260 _aLawrence :
_bUniversity Press of Kansas,
_e(Baltimore, Md. :
_fProject MUSE,
300 _a1 online resource
336 _atext
337 _acomputer
338 _aonline resource
490 0 _aJSTOR eBooks
504 _aIncludes bibliographical references and index.
505 8 _aMachine generated contents note: -- Preface -- Introduction: Defining a "Hoover Era" -- 1. From Corrupt to Indispensable -- 2. The Networker -- 3. Speaking with One Voice -- 4. The Editor and the Professor -- 5. Taming the Octopus -- 6. The Heir Apparent -- 7. An Empire in Decline -- 8. The Fall -- Notes -- Selected Bibliography -- Index.
520 _a"An extension of and complement to Matt Cecil's prize-winning Hoover's FBI and the Fourth Estate, this study is the first to explore the little-known lives and work of the FBI's Crime Records Section. For nearly 40 years under J. Edgar Hoover's heavy-handed leadership, hundreds of FBI agents and thousands of their clerks in the CRS labored to fashion and promote the Bureau's distinctive brand while avoiding any potential public relations embarrassments. Cecil takes us into their inner sanctums to reveal how this was done and what that tells us about one of our most influential and controversial institutions"--
_cProvided by publisher.
520 _a"Hunting down America's public enemies was just one of the FBI's jobs. Another--perhaps more vital and certainly more covert--was the job of promoting the importance and power of the FBI, a process that Matthew Cecil unfolds clearly for the first time in this eye-opening book. The story of the PR men who fashioned the Hoover era, Branding Hoover's FBI reveals precisely how the Bureau became a monolithic organization of thousands of agents who lived and breathed a well-crafted public relations message, image, and worldview. Accordingly, the book shows how the public was persuaded--some would say conned--into buying and even bolstering that image. Just fifteen years after a theater impresario coined the term "public relations," the FBI under J. Edgar Hoover began practicing a sophisticated version of the activity. Cecil introduces those agency PR men in Washington who put their singular talents to work by enforcing and amplifying Hoover's message. Louis B. Nichols, overseer of the Crime Records Section for more than twenty years, was a master of bend-your-ear networking. Milton A. Jones brought meticulous analysis to bear on the mission; Fern Stukenbroeker, a gift for eloquence; and Cartha "Deke" DeLoach, a singular charm and ambition. Branding Hoover's FBI examines key moments when this dedicated cadre, all working under the protective wing of Associate Director Clyde Tolson, manipulated public perceptions of the Bureau (was the Dillinger triumph really what it seemed?). In these critical moments, the book allows us to understand as never before how America came to see the FBI's law enforcement successes and overlook the dubious accomplishments, such as domestic surveillance, that truly defined the Hoover era."--
_cProvided by publisher.
588 0 _aPrint version record.
650 0 _aPublic relations
_zUnited States
650 0 _aCriminal investigation
_zUnited States
776 0 8 _iPrint version:
_w(DLC) 2016023587
856 4 0 _uhttps://ezproxy.uttyler.edu/login?url=http://www.jstor.org/stable/10.2307/j.ctt1g69zvj
_yClick here to view this ebook.
938 _aIngram Digital eBook Collection
938 _aProject MUSE
938 _aYBP Library Services
942 _cEBOOK
994 _a92
999 _c960220